Your two new best friends here are Excel and the Paretoprinciple, also known as the 80-20 rule. When it comes to our daily tasks as PPC account managers we have a plethora of tactics to choose from at any given time.
Basically, the 80/20 Rule (or, if you’ve trying to give the impression that you attended business school, the ParetoPrinciple) says that 80 percent of your results will come from 20 percent of your efforts.
A good rule to follow here is the Paretoprinciple, that 20 percent of your site will be used by 80 percent of your users. There comes a time in every monolingual website's life when it needs to look to greener pastures.
Tweedy discussed the ParetoPrinciple, stating that 80% of your keyword searches will be on 20% of your keywords. Despite persistent myths, there is no silver bullet: The best search engine optimization firms conquer client marketing challenges...
Tweedy discussed the ParetoPrinciple, stating that 80% of your keyword searches will be on 20% of your keywords. Despite persistent myths, there is no silver bullet: The best search engine optimization firms conquer client marketing challenges...