In a move designed to "dramatically streamline" the user experience, Google Analytics announced a redesign of the administration panel. Not only does the new design have a more consistent look and feel, but it should also go a long way to helping...
The panel also discussed why it's more important than ever to optimize the customer experience with mobile in mind. Mobile and social have been among the most talked-about subjects for the last couple of years.
These insights come from Tami Dalley, senior director at Salesforce, who spoke on the Social Media Meet ROI: The Secrets to Driving Social Commerce panel at SES New York earlier this year. Are you missing out on opportunities to increase sales and...
Share any questions you have for this panel in the comments below and I'll do my best to get an answer for you on Friday! Two of those marketers, Helen Overland from Search Engine People and AdParlor's Rohan Karunakaran, will join me Friday...
In addition to Hayzlett's keynote, SES Toronto will feature more than 30 presentations and panel discussions that cover all aspects of search, social media, and online marketing. Jeffrey Hayzlett will be the keynote speaker at SES Toronto 2013.
SystemPanel is my favorite on this list in terms of user interface; they have created a slick looking dashboard that feels like you're looking at the control panel for a small spaceship. We're juggling projects, clients, deliverables, deadlines...
If your page is eligible for Promoted Page Likes, you'll see the option in the admin panel of your Facebook page. Facebook's Promoted Page Likes advertising rolled out globally this week, offering businesses worldwide a simplified way to get more...
The Mobile Path to Purchase 2013 study was based on survey feedback compiled by Nielsen of more than 2,000 respondents plus observed consumer behaviors from Nielsen’s Smartphone Analytics Panel. Mobile is movin’ on up as a preferred device for...
And maybe there are some women who feel like should be on a panel just because they are women and their pitches aren't up to snuff. Don't assume you're going to be on an outreach panel just because you were on one last year.
Apple did not violate Google patent, trade panel rules – ReutersWith victory, iPhones, iPads, and iPod touches won't face a U.S.import ban. One page out of millions gives Mozilla trouble with Google. Enhanced campaigns get Google+ annotations and...
On the left panel you have a series of icons (just like Google+). If you're a small local business, having a Google+ Local profile is imperative to putting your brand – quite literally – on the map. Google Places was recently replaced with Google...
The SEO Diagnostics for the Skilled Search Mechanic panel at SES New York last week, moderated by Kristjan Mar Hauksson (@optimizeyourweb), founder and director of Search SEO Diagnostics: Proactive and Reactive Diplomacy.
When it comes to compiling your panel of participants, I'm in the "more the merrier" camp, since the goal is to enable as much built in promotion as possible. Now, the importance of on-topic links and contextual relevancy is really nothing new.
The panel discussed that the integration of mobile is an opportunity to have a holistic marketing program that spans across TV broadcast, web, mobile, tablets, and more. In addition to mobile marketing for customer acquisition, the panel also...
In a watershed research initiative conducted with NBC for the 2012 London Olympics, a panel of Olympics enthusiasts were recruited in order to observe their media consumption habits across multiple platforms to better understand how consumers...
Note: I’m speaking on this panel with Tal Baron from DataXu. Social media can be a powerful medium that can add value to your business by increasing brand awareness, attracting more traffic to your website, refining insights about your target...
Be sure to consistently check in as you attend the keynote to workshop, to luncheon, to panel, to reception.and to the after party! Meet Vivastream – the official social platform of SES Conference so #1 is the person who is most important for you...
On March 26, which happens to be my late father’s birthday, I will have the fortune to present on a SEO Diagnostics panel at SES New York together with RKG’s Adam Audette and Moderated by my friend and fellow SEMPO board member, Nordic eMarketing...
Many search marketers rely on competitive intelligence supplied by firms that rely on panel-based data gathering. While panel data can be quite valuable given a large enough sample size, in practice panels are very expensive to maintain, which...
Joining me on the panel will be Adriel Sanchez, senior director of Demand Generation at SAP. The panel will review how you can set and continuously measure results in social media goal setting. The panel will reveal how to drive e-mail opt-ins from...
