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  1. Last-Minute SEO - Here Come the Holidays!

    What about algorithm shifts from updates such as Panda, Penguin, and PayDay? Unless their business is summer-related, summer is the time of year where many website owners (and managers) slow down, kick back, grab a beer, and enjoy those long, hot...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    So what are Penguin and Panda? Penguin, Panda, Penalties Though they feel like penalties and are often referred to as such, Penguin and Panda are algorithm changes and the damage done to a site by these updates is sometimes referred to as an...

  3. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    How to manage link building and content marketing without getting hit by Google Panda, Penguin, or penalties. The original search marketing conference is back! On July 9, Search Engine Strategies will relaunch in Atlanta.

  4. What is SEM? Depends on Who You Ask

    In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have shifted from offering SEO services to focus on paid search via search engine marketing services. In the early 2000s, search engine marketing (SEM) was originally...

  5. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    Between major algorithms like Panda and Penguin, and just plain old everyday Google algorithmic changes, it can sometimes be hard for to figure out why your site isn't ranking in Google as highly as you would like.