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  1. SEO Website Audits: Everything You Need to Know Part II

    If you do a limited review you might THINK you have a links issues, but really have a Panda issue. Just had your site reviewed and want someone to reassess one portion of your previous audit (would need to be within the past 30 to 45 days with no...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    So, it looks like Google began pre-rolling Panda out a few days prior to the announcement (which I have seen in the past with major algorithm updates). Again, Panda 4.0 was a major algorithm update. Now that the dust has settled, it's clear that...

  3. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Though they feel like penalties and are often referred to as such, Penguin and Panda are algorithm changes and the damage done to a site by these updates is sometimes referred to as an "algorithm shift," not a penalty.

  4. What is SEM? Depends on Who You Ask

    In the wake of Google algorithm updates, Penguin, Panda and Hummingbird, many have shifted from offering SEO services to focus on paid search via search engine marketing services. In the early 2000s, search engine marketing (SEM) was originally...

  5. Not Ranking in Google: Is a Manual Penalty, Algorithmic Change, or Content to Blame?

    For example the Penguin algorithm, which is targeted towards web spam, or the Panda algorithm, which is targeted towards quality content on the web. Between major algorithms like Panda and Penguin, and just plain old everyday Google algorithmic...