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  1. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    April Fools Pranks 2011 - Bamboo Update Restores Sites Dropped by Google Panda You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line of new technologies that...

  2. Creative Content Marketing: Winning Hearts, Minds & Wallets

    Panda and Penguin have changed SEO forever and while many SEOs suffered as a result, most content marketers saw it as an awesome and welcome change. TopRank Online Marketing CEO Lee Odden presented his SES London session, Creative Content Marketing...

  3. Build Relationships, Not Links

    Here’s how tapping in to the study of human behavior can help us better understand people’s actions and build stronger ties in a post-Penguin/Panda world. Since Google's Penguin/Panda updates, outreach solely based on “link building” significantly...

  4. 10 SEO Truths of 2012 for Agencies & In-House Teams

    Even after all the Panda, Penguin and Freshness updates, it's still amazing to see some agencies providing quotes to clients where the main thrust of the contract is a promise to build x number of backlinks per month.

  5. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    Yes, in the wake of Google's Panda and Penguin updates, you must have amazing original, unique, and well-written content and natural appearing backlink structures. However, in this day of Panda and Penguin and 1-2 changes to Google's algorithm...