SEO News

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  1. Kenshoo & Covario Team Up on SEO, PPC, Social & Local

    Enterprise SEM/SEO software providers Covario and Kenshoo have formed a strategic alliance that will see Covario licensing Kenshoo Enterprise and Kenshoo Social. Both parties are looking to projected growth in paid search spending, particularly in...

  2. State of Search: Strong SEM Industry Growth Projected in 2011

    PPC is as significant as ever, the SEM industry is stronger than ever and projected to grow 16 percent this year, and the Microsoft-Yahoo Search Alliance was well-received. According to IBIS World, the chart above shows several of the industries...

  3. SES Chicago to Offer "Small Business Track" that Will Help Small Businesses Integrate SEM into Business Strategy

    Media, SEO or SEM campaigns. Change Into Big Profit are all taught by well known leaders and experts in the search industry. Other Incisive resources for interactive marketers include ClickZ.com for digital marketing news, information, commentary...

  4. Q&A with Marc Poirier, Co-Founder and CMO of Acquisio

    Answer: Acquisio SEARCH is the only productivity platform for SEM agencies. We are the only SEM platform whose mission is focused on helping agencies. Prior to his position at Acquisio, Marc was founder and president at Canalytics, a boutique SEM...

  5. The New Era of Travel Affiliate Marketing

    The biggest change over the last several years has been the effort to reduce cannibalization by affiliates, with the OTAs and direct travel suppliers beginning to enforce restrictions with regards to SEM and keyword bidding strategies to maintain...

  6. SearchDay | Google OS Arrives, In the Form of a Browser

    SEM CROSSFIRE If you're a newbie looking for guidance in search marketing, there are plenty of places to find it, if you know how to best phrase your request for information. That's no surprise, really, when a company comes out of almost nowhere to...