Diane Clarkson, analyst for Jupiter Research, concedes that even they haven't looked specifically at the potential for this vertical. According to research by E-Consultancy's Affiliate Marketing Networks Buyer's Guide, the £3.13 billion total for...
Analyst firms such as Forrester Research and Jupiter Research will need to give greater weight to proprietary technology when they release their evaluations of search marketing technologies and vendors, the Forrester Wave and the Jupiter Research...
Along the same tangent, is the release of Jupiter Research's SEM Executive Survey Findings, and Kevin Newcomb provides significant detail in his members' only version of the article, with a more extensive look at the state of search spending today.
Jupiter Research Report Says Most Search Marketers Happy with ROIA majority of search marketers are planning on spending more on search this year, and are mostly satisfied with the return on investment (ROI) they are seeing from search.
The survey, which will collect data until the end of this week, is being conducted by Jupiter Research in five languages: French, English, Italian, Spanish and German. SEMPO's efforts this year will focus on three main objectives: launching and...
Paid search will garner more revenue share than online display advertistments within five years, according to a new market forecast by Jupiter Research. The article goes on to quote Jupiter Research analyst Sapna Satagopan who offers a number of...
The longer article also details eight "things to pay attention to" that Jupiter Research believes will be crucial for successful search marketing campaigns in 2005. While the SEMPO research underscores why industry analysts are focused on paid...
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed looks yet at current practices and advertiser spending in the search marketing industry.
Two recently released reports, one from Jupiter Research and the other from SEMPO (which Gary blogged below), offer answers to those questions, and others. We know that Google and Overture are making bucket-loads of money from selling paid listings...
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed looks yet at current practices and advertiser spending in the search marketing industry.
Jupiter Research and SEMPO (the Search Engine Marketing Professional Organization) have released results of separate surveys providing one of the most detailed looks yet at current practices and advertiser spending in the search marketing industry.
Niki Scevak saw my Google's Revenue Is Not All Search-Derived post yesterday decrying the mixture of contextual and search revenues and points out that Jupiter Research's own paid search estimates appropriately don't mix the two:
Paid search spending isn't going to grow as rapidly as in the past, says a new report from Jupiter Research. Paid inclusion revenues will dip in 2004, according to Jupiter Research, due to the dropping of LookSmart by MSN.
Jupiter Research found that Overture had the best features and management interface of major paid listings providers, according to interviews that were done with experienced marketers and Jupiter's own experience using the toolset.
Paid search spending isn't going to grow as rapidly as in the past, says a new report from Jupiter Research. In this column, Gary Stein from Jupiter Research covered the same topic at length. Fadner also recounts concerns that were aired...
Advertising agencies are spending more on search engine marketing, with one in five marketers buying in excess of 1,000 keywords, according to Jupiter Research. Using Paid Search Engine Advertising for Better SEO Campaigns ClickZ, July 19, 2004...
Online ad spend will meet print ad spend in 2007, then surpass it in 2008, Jupiter Research estimates. Revelations that SEMPO's president has been paid a stipend since May, along with the appointment of a new European board member, have raised...
Advertising agencies are spending more on search engine marketing, with one in five marketers buying in excess of 1,000 keywords, according to Jupiter Research. Looks at how Yahoo is the last major search engine to still offer paid inclusion within...
Advertising agencies are spending more on search engine marketing, with one in five marketers buying in excess of 1,000 keywords, according to Jupiter Research. A lot of brand name products, consumer package goods, automotive, financial services...
Jupiter Research says local search will grow at a slower rate than general search advertising, primarily because local advertisers are slow to spend online.permalink) Jupiter Projects Slower Local Search Growth, Foiling High Expectations MediaPost...
