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  1. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    The one-day conference will cover all the critical aspects of search engine optimization (SEO) and paid search advertising (PPC). Search is a huge driver of business (search accounted for 43 percent of all Internet ad revenues in 2013, $18.4...

  2. What is SEM? Depends on Who You Ask

    I tend to think of both organic and paid since the acronym stands for 'search engine marketing," said Adam Proehl, founding partner of NordicClick Interactive, industry speaker and trainer. While SEM definitions are accompanied by editorial that...

  3. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    SEMPO (Search Engine Marketing Professional Organization) Chicago, the local chapter of a global, global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it;

  4. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    Video content drives conversions: Mass video consumption within the media and entertainment industry drives mobile conversions at a rate that exceeds desktop conversions: 1.6x. The convergence of social, mobile, and search marketing techniques and...

  5. Search Industry Roundup: Who's Bought Who Edition – June 20, 2011

    The world keeps spinning and the search industry never sleeps. Channel Intelligence – an online marketing group that provides tools for SEM, display advertising, shopping engines, and several other web outlets – acquired ClickEquations – a search...

  6. SES New York 2010 to Offer Search Engine Optimization, Search Analytics, and Paid Search Training

    Along with offering high-quality internet marketing services, Bruce Clay, Inc.has led the industry by authoring the SEO Code of Ethics, creating the downloadable Search Engine Relationship Chart®, and presenting a certification program to promote...

  7. Q&A with Piera Palazzolo, SVP of Dale Carnegie Training

    Today, all of us in the search engine marketing industry need to talk the talk of the C-suite and walk the walk of calculating our marketing return on investment (ROI). Paid search and organic SEO have proved to be the most cost effective way of...

  8. The Better You Rank...the Better You Rank!

    Social media marketing, blogging and promotion of your blog, banner advertising, paid search, e-mail marketing, press release copywriting/distribution, and proper SEO -- all of these things together create a full service SEO initiative.

  9. SearchDay: What Are You Converting?

    The updates featured in Version 3.0 are: Full multi-channel media tracking and reporting: Track and report on paid search, display, paid inclusion, organic search, e-mail and more to better understand the consumer sales funnel and properly...

  10. Top SEO Firms Paid for by the Following...

    Would I issue a press release with the headline, "Vizion Interactive Spends $5,000 to be Part of Goldline's Top 10 Most Dependable Search Engine Marketing Firms"? When searching for "search engine marketing" on Google recently, a news item caught...