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  1. Introducing the Local Marketing Adoption Curve

    You should claim and optimize your listings on Google+ and add location-specific images and videos. With clean, accurate data being pushed out to the entire ecosystem, you will ensure continued data health that will translate into accurate listings.

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Claim and manage your listings on major social networks like Google+, Facebook, Yelp, and Foursquare. Claim and manage your listings in major data aggregators like Acxiom, Infogroup Express Update, Neustar Localeze, Factual, and Yext.

  3. 5 Social Media Advertising Trends to Watch for in 2014

    Google, Bing and Yahoo all have conducted numerous tests to make the PPC ads look more like organic listings. Social media advertising is what traditional search engine marketing was 5 years ago: constantly in development with major changes coming...

  4. Rand Fishkin Talks New Approach to Link Building, Content Marketing & Contextual Search

    Google's contextual search results put a major emphasis on local listings. Aside from paid search visibility, Fishkin suggested that brands could look at creating "some phenomenal piece of content that happens to be hyper-targeted" but admitted...

  5. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The key here once again is Google+Local optimization since Maps info is fed by Google+ Local listings. The Google+ Local App sources results from Google+ Local on the web so optimization carries over, assuming of course that you are indeed well...

  6. Ripoff Report Launches Verified, a New Program to Shield Businesses From Negative Reviews

    The CAP program starts at minimum of $5,500, depending on the number of listings a business has. You can search some of their names to see example of what the revised listing would look like. He states that he is, "now in talks with several major...

  7. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Prior to paid Google Shopping, where an online merchants listings appeared on Google search was wholly up to Google. Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world...