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  1. SEO for Startups & New Businesses: An 11 Step Plan

    This is too much ground to cover in detail in this one guide, but here are a few helpful optimization resources: You can also pay offshore resources peanuts to manually compile this data. Put SEO and content metrics on somebody's performance plan...

  2. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    What's more, Siri totally disregards PPC so if your strategy up until now was heavily paid, you’ll need to relegate more resources to SEO. The Google+ Local App sources results from Google+ Local on the web so optimization carries over, assuming of...

  3. More Than 100,000 Sellers Have Inventory in New Google Shopping Model

    Google has released a number of resources to help interested merchants make the switch and are working hard to encourage them to adopt the paid model. We know many of you have been discussing what this means, as currently Google Product Listings...

  4. Zvents blends local search with current events

    Federated (or blended) search presents results that include images, text, local reviews, events, news, and business listings for a comprehensive search experience. Let's face it, Yellowpages.com provides listings, but it doesn't provide “news...

  5. Trademark Law - What Search Marketers Should Know, Part 1

    Part II of this article series on trademark law for search marketers will focus on tips, tactics, and resources by attorneys, search engines, and specialty services for researching, monitoring, and protecting your trademark material; along with...