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  1. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Prior to paid Google Shopping, where an online merchants listings appeared on Google search was wholly up to Google. Google Shopping's move to a paid shopping channel has generated a large amount of confusion and questions in the ecommerce world...

  2. Google Buys Coupon Platform Incentive Targeting, Which Owns Targeted Search Patent

    Imagining how this could be employed within Google, one can picture a retail shopping search, whether in paid listings or organic, where users could preview results and edit their query in real-time to see different products and set of results.

  3. Don't Get Scroogled: Microsoft Launches Anti-Google Holiday Shopping Campaign

    Bing includes millions of free listings from merchants and rankings are determined entirely by which products are most relevant to your query. Scrolling across the top of scroogled.com are quotes from Google's founders stating how paid ads bias...