German has a couple of major accents of concern, one which is featured in the name of the author of this column: the umlaut, or two dots above the ü, Ö, or Ä. English, the mother tongue of many of the readers of this column, has very little to do...
Keywords, which include single- and multiple-word phrases, should also be assigned to pages that are most relevant (more on this in a future column). A dozen top-five listings for keywords nobody searches for aren't worth squat for bringing in...
Grant Crowell is the CEO and creative director for Grantastic Designs, and a contributor to Search Engine Watch's Vertical Search column, focusing on video search topics. It won't immediately affect the listings in the search results.
New Call for Case StudiesIf you have an interesting SEO or PPC optimization story to tell, let us know, and you may be featured in a future SEW Experts column. Microsoft Adds Ask Sponsored Listings to Office Live Ad ManagementUsing adManager, small...
I would love for people with a statistical background, or others who have wrestled with this topic, to discuss it at the Search Engine Watch Forums in the thread dedicated to this column: "Just One Agency Point of View.
In this new column, I hope to be able to provide an insight into the world of big agency workflow processes, of course without ever being so specific that I'd get myself in trouble, especially with regards to clients.
Alan Rimm-Kaufman, a new author over at Search Engine Land and a guy with a PhD in operations research and stats at MIT (this guy's stats should beat all of the other stats) said in a recent column that sales from brand phrases are NOT incremental.
This column shows who provides those paid listings. This column shows who provides the listings for main results, be it internal work or a third party. Clicking on a search engine's name in the first column of the chart provides a description of...
The Long Tail of Local SearchIn his ClickZ column today, Brian Wool takes a look at how Long Tail economics are affecting local search. Sproose to Show 'Subject Expert' Information in Search ResultsThe personalized social networking search engine...
Blogger declares page view stats are dead - Steve Rubel, a senior VP in Edelman's Me2Revolution practice as well as the author of the popular Micro Persuasion blog, also writes a column for Advertising Age.
Blogger declares page view stats are dead - Steve Rubel, a senior VP in Edelman's Me2Revolution practice as well as the author of the popular Micro Persuasion blog, also writes a column for Advertising Age.
No Search Is an Island is the first installment of iProspect founder Fredrick Marckini's new monthly column for CMO Magazine. Tips On Capturing The Search Tail Via Paid Listings - I wrote about the long search tail of queries earlier.
No Search Is an Island is the first installment of iProspect founder Fredrick Marckini's new monthly column for CMO Magazine. Tips On Capturing The Search Tail Via Paid Listings - I wrote about the long search tail o
If you're interested in learning more, I've written a guest column for BetaNews that provides and overview about some of what's out there. MeeVee: A New Search Vertical for TV Listings - MeeVee and allows the user to search a database of U.S...
Dear Kalena Search Engine Advice Column Jun 15 2005 8:09AM GMT MSN Shopping To Add PriceGrabber Listings. Featured posts from the Search Engine Watch blog, as well as our customary search headlines from around the web.
Raul Valdes-Perez, the CEO of Vivisimo (the company that brings us Clusty) has written a column for News.com about how the "best" search personalization is done by the individual. Ansearch will generate revenue via paid listings and offering...
Survey says: paid listings buys will rise from 49 percent of respondents saying they do this in 2003 to 58 percent next year, while organic search engine optimization will increase from 53 percent to 63 percent.
This page lists articles from Search Engine Watch and around the web that offer tips on getting more out of paid placement and paid inclusion listings on search engines. This version for Search Engine Watch members explains how to decipher listing...
Google's most God-like power is based on a quote in the column from a new wi-fi company's VP, who says, "If I can operate Google, I can find anything.which is why I say that Google, combined with wi-fi, is a little bit like God.
In this column, Gary Stein from Jupiter Research covered the same topic at length. Lots of people seem to want to compare Google to Yahoo, since they are both search-oriented companies that sell listings.
