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  1. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    Taobao, similar to eBay and Amazon, is one of the largest online marketplaces in the world and the largest marketplace in China with over 370 million users and more then 800 million product listings. Taobao isn't technically a search engine.

  2. Nomenclature: The Industry Case For and Against SEO

    As long as there are organic listings, there will be SEO. Almost every change we've seen to search engine results pages has led to fewer organic results – and more prominence given to paid ads. I don't think anyone has ever been fully satisfied...

  3. Bada Bing! It’s Baidu Bing – English Search Marketing In China

    Bing is not replacing Baidu's existing English listings – it is enhancing them – which a major difference,” according to Barry Lloyd of Webcertain APAC, an expert in search in China. You’ll see Baidu’s advertisements and listings as normal, but...

  4. Conference Agenda Posted for SES London 2011

    If you have listings that are similar in nature, is that an issue? Every major search engine offers a paid placement program. Introduction to Search Engine Marketing -- This session will provide a clear and concise overview of the key concepts...

  5. 2010 Search Predictions: The Experts Weigh In

    The interesting thing for Google has always been that satisfied searchers on organic listings are good for business (more likely to return, more likely to trust the sponsored stuff). The leading search engine advertising platforms have failed in...