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  1. What is SEM? Depends on Who You Ask

    SEM methods include: search engine optimization (SEO), paid placement, contextual advertising, digital asset optimization, and paid inclusion. While SEM definitions are accompanied by editorial that appear to promote SEM as a combination of paid...

  2. Texas AG Wants Google's Formula for AdWords Rates, Ranking Sites

    Documents relating to the search result placement or ranking of Froogle, Google Product Search, or Google Shopping. Identify persons with principal responsibility for advertising or marketing relationships with vertical search engine advertisers...