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Paid Media Ads Vertical Specialty Search

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  1. Highlights from the SEW Blog: April 21-25, 2008

    Vertical & Specialty Search Study: Search Plays Key Role in Brand Loyalty, Customer Care ResearchA new study about social media customer care had some interesting finds about how search factors into brand loyalty.

  2. Highlights from the SEW Blog: April 14-18, 2008

    Vertical & Specialty Search Yahoo's Test of Google Ads is Successful, Partnership ProgressesYahoo's two-week test of Google's search advertising has reportedly proved successful, and a partnership between the two search engines is increasingly likely.

  3. Highlights from the SEW Blog: March 24-28, 2008

    Vertical & Specialty Search Searchers Beginning to See Google Video Ads in Sponsored ListingsIf you look carefully in your next Google search, you might just see a video ad included in the sponsored listings along side your organic results.

  4. Highlights from the SEW Blog: March 17-21, 2008

    Vertical & Specialty Search Mahalo Adds New Social Search ToolsMy Mahalo is a service, currently in beta, that allows users to import their ratings and reviews from other social media sites, and share them with contacts on Mahalo Social.

  5. Highlights from the SEW Blog: February 25-29, 2008

    Vertical & Specialty Search Media Spend on Search, Verticals, Continues to GrowSearch made up 31 percent of the $735 million in media billings in 2007 by Microsoft-owned Avenue A | Razorfish, second only to ads on vertical sites at 39 percent of...