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Paid Advertising Program Contextual Ad

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  1. Google Responds to FTC's Self-Regulatory Principles

    As currently drafted, the proposed principles would apply to contextual advertising, which we define as advertising that is provided in response to the current activities of a user. In essence, then, our contextual advertising allows for the...

  2. PR Pros Make Great Search Marketers

    The skill set of a public relations pro, particularly in evaluating media opportunities, is ideal for establishing a successful contextual advertising campaign. Contextual Ads Recently, we’ve been pushing more and more of our clients into hard-core...