Starting last week, Bing began changing up their search engine result pages (SERPs). Users who clicked back to a longer, 12-result page executed fewer queries per search session and Bing reduced the click-through rate to SERP pages 2 and 3 by...
Responsive Design: pages, events, goals the same as any other website, etc. Looking at Facebook usage specifically, it's staggeringly huge (20 percent of all pageviews are on Facebook): percent of users' time spent on News Feed million photos...
When we talk landing pages, most online marketers think pay-per-click, where the input of a destination URL into Google's or Bing's paid search offerings allow marketers to drive keyword-targeted traffic to (hopefully) optimized pages.
Because a blog post is on your domain, it can be used to drive traffic to more conversion oriented pages and best of all, if done right, you'll have established trust before they move on. Blogging gives you the opportunity to create pages related...
We don’t do what we wanted to: blog posts shipped, contacts made, pages updated, development tickets completed. Many Facebook shares also trigger instant indexation. However, Google+ triggers instant indexation.
Regardless of who they are and how they behave, you can appeal to them by including certain elements on your pages. Turns out, you actually can.at least when it comes to your landing pages. BeachBody, most notably known for their P90X workout, does...
A clash of colors on your website can annihilate or damage the objectives you’re trying to reach on your landing pages, depending on your country target. It makes a big difference in your landing pages.
This includes the top 1,000 daily search queries and top 1,000 daily landing pages for the past 30 days, in addition to the impressions, clicks, click-through rate (CTR), and average position in search results for each query.
While reviewing the pages crawled per day in Google Webmaster Tools, I noticed that out of the gate we had an instant crawl of nearly all site pages. Note: Ideal page count is around 500 pages, some duplicate pages were quickly indexed and then...
Previous SEO/keywords for pages In these engagements you build a keyword list and then optimize individual pages for individual terms. You know the form here, we’re talking about the usual sources: Google Instant searches, Google Adwords Keyword...
The first change is called Registration-as-a-Service (RaaS) which allows anyone to create registration pages within minutes. The instant registration system supports both social login and also your own custom form to provide users with a choice of...
Is it inconsistent that all we hear is “create content” but you can easily find examples of top 10 ranking pages that have jack for content on the page. It makes you almost homicidal when the other guys are all over the search engine results pages...
Links pages as BLB seeds: When starting a broken link building campaign you need a set of links pages to scrape so you have resource-oriented URLs to check. You've got a list of dead sites or pages ordered by the number of inbound linking domains.
The crawl stats section gives you an idea of how fast the crawlers are able to read pages on your site. Spikes are to be expected here, but is you see a sustained drop in pages crawled, or a sustained spike in time spent downloading a page, or in...
Mouse Heatmaps: Info around how we navigate around pages is well documented. Instant Quote". It’s a Two-Stage Process Great CRO starts with understanding your visitor and their intent when visiting your site.
Posting comments on bookmarks, news, images, videos, podcasts and other web pages Trust concepts (pages and users) Sending (via email, instant messenger, etc.a link or bookmark to content to another user
Your prospects don’t have much time, need quick answers and are clicking to new pages every few seconds. For example, saying someone is a “Pulitzer Prize-winning author…” or “Nobel Prize-winning scientist” is a great way to gain instant credibility.
Yahoo Axis displays search results without users having to leave their current web page, and provides a preview of the pages that results link to in an effort to overhaul the modern method of search. Axis allows users to search from the browser's...
Search queries for movies, TV shows, people, sports teams, music, books are among those triggering these instant answers directly on Google’s search result pages, in some cases eliminating the need for a user to click through to another website.
Search Term Scoring One of the most fundamental signals used in search is whether and how your search terms appear on the pages you’re searching. Now content from certain pages of one website might be relevant to one country, while other pages on...
