It's becoming simple for even a novice webmaster to add semantic markup to their pages. Video is hot, hot, hot! This isn't news. Everyone and their brother, mother, and aunt Sally's cousin's sister are shooting and embedding video on their own...
In an effort to help advertisers protect their brands, Facebook bid adieu to free-for-all ad placement in groups and pages that might compromise the advertiser's image. This process will expand the scope of Pages and Groups that should be ad...
Ultimately, we decided to try no-indexing one particular set of pages on the site. Overall site traffic dropped 31 percent, and the major revenue producing pages on the site dropped nearly 50 percent.
While Google's Keyword Tool is a place to look for traffic estimates, keyword traffic reports based on conversion or other site performance metrics (like bounce rate, time on site, pages/visit, etc) are important for determining relevance to...
Even when compared to the 15 percent who use the Internet on a weekly basis to find local business and the 7 percent who use it on a daily basis, it is still pretty surprising about the lack of Internet adoption by those trying to find local...
No one wants to link to an ecommerce domain that only has product pages, bare minimum content, and sells discount yoga music. It's astonishing how often a potential client contacts me about link building for their site, only to discover their site...
That, in and of itself would be bad enough, but I was faced with taking the data that was available (about eight months worth) and figuring out what the top pages were and what keywords brought those visitors in through Google's organic listings.
Web research suggests that web pages are normally viewed from left-center to right, with substantially less focus paid to the right-hand side. Back in 2002, the Federal Trade Commission (FTC) established guidelines for the various search engines to...
Essentially, it would be very easy for anyone to develop a simple WordPress theme and code it in such a way that they could have your whole installation (including posts, pages, usernames and general login credentials) conveniently emailed to them...
Remove all advertising from search result pages. Microsoft wants schools to use Bing as the default search engine. The Bing for Schools program, announced earlier this week, is offering U.S.based schools a tailor-made search experience using Bing.
Search engine service providers are not responsible, on the basis of the Data Protection Directive, for personal data appearing on web pages they process," the court said in communicating Jääskinen's opinion.
Align your goals with your ad copy, landing pages, and website – and don't reward visitors for something other than what you're hoping for. Many advertisers also unwittingly "reward for A while hoping for B", often with distractions and pop-overs...
And just to be clear, I draw a distinction between linkable assets and content with commercial content, like sales-driven copy or SEO landing pages. By getting those links, you help float the trust, authority, and relevancy of your domain, which...
Keyword-targeted, indexable landing pages (where the keyphrase is the location and the service) Good reviews, content, and engagement on search engine local pages (Google+) With basic SEO out of the way, you now need to think about straightening...
Learning Curve: Understanding how to use the framework to construct pages can range from easy to difficult. Google's announcement that responsive web design is its preferred method for mobile delivery, coupled with its recent announcement of an...
Some pages on this site may have been hacked by a third party to display spammy content or links. Some of the pages may contain hidden text and/or keyword stuffing. Hide content on your pages using CSS?
He went on to say that a startling 50 percent of his new clients don't have their analytics tracking properly, which might include double-counting sales, have pages that are missing the script, etc. Not everyone does – in fact, many brands usually...
In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages. For years webmasters have been following one of SEO’s golden rules: get lots of quality backlinks in order to help...
On Pages 2, 3 and 4, traffic dropped by 27 percent, 11.3 percent and 5.4 percent respectively from the first position to second position. New findings from online ad network Chitika confirm it's anything but lonely at the top.
You may find a few places on your site where you went a little crazy stuffing a meta tag or creating pages for each keyword you want to rank for when the only conceptual difference is the presence of the word “cheap” vs the word “discount”.
