Segment Contributed by: Jeff Sauer is the founder of Jeffalytics.com, VP at Three Deep Marketing and the author of helpful resources including the Periodic Table of Google Analytics. The Converters by Count of Visit segment series gives you three...
Look at Ratio of Homepage Links to Deep Page Links Page the URL links to on your site. I've divided this post into three sections: how to get the data, how to analyze it, and how to quickly see if you have problems.
Here are three things you should discuss with your retail clients. Think about the bid modifications you need to make, or ad copy and landing page experience. Now with Google AdWords enhanced campaigns heading down the track like a freight train...
Google celebrates Mother's Day 2013 with an extravagant interactive Google Doodle that lets you craft, print, and share a total of 27 different logos, and then add one of three different borders, thanks to a card-building machine.
Step #1: Visit the Yelp for Business Owners page and click "claim my business. Step #2: You will then be taken to a page that asks you to find your business. There are three different scenarios that can occur:
With Google+, you can have a business page as well. B2B marketing on the Internet is all about three key components: Online reputation, Thought-leadership and a Strong Online Brand. Another important B2B feature provided by Facebook is the ability...
Recent Videos: Two (vertical) or three (horizontal) of the most recent videos from a channel. Popular Videos: The three most popular videos from a channel, with an option to scroll left and see more. Scrolling down the somewhat confusing page, if...
If there is a page that just pops up today, should it rank above a Facebook page that's been active for three years, has been building likes consistently, and engaging its fan base? When you add information to your page, you can include the...
Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non-competitive content from sites such as AllTop.com and Buzzfeed.com industry percent personality: Highlight a sparkle...
Yahoo's front-page news stream now displays personalized ads alongside news articles and other features. Stream Ads, the new ad product, is already garnering interest from various advertisers and comes just a few months after Yahoo introduced the...
Facebook's Promoted Page Likes advertising rolled out globally this week, offering businesses worldwide a simplified way to get more Likes to their Facebook pages. Here's what you need to know about Promoted Page Likes ads:
Here are the three most important differences between Marketplace and FBX ads. Transaction intent data is comprised of all the information people reveal when they interact with other sites across the web, from the time they spend on a page to the...
We have the added power to attract a large number of potential leads to our clients’ websites through our outreach efforts and we bring about increased sales volume much quicker than waiting for core terms to rank high on page one.
Three weeks later the police were at his office door, leading him away in handcuffs… If you're using PPC to generate leads (as opposed to asking your visitors to pull out their wallets on the spot), the landing page is the fulcrum of your efforts...
One page out of millions gives Mozilla trouble with Google. Google Tag Manager grows nearly 300% since January, boosts enterprise performance – Google Analytics BlogWith nearly 300 percent growth in traffic and 120 percent growth in enterprise...
Before any sort of execution, our marketing and strategy team created a near 30 page creative brief that was fueled by specific goals we wanted our new website to achieve, and backed up with persona-driven market research.
Among the top 100 brands, three out of 5 have Pinterest presence – the announcement of Pinterest for Business being a huge catalyst to this adoption rate. Page views: Pinterest's total U.S.page views placed it among the top 30 sites in March 2012...
Facebook Announces Cost-Per-Action Bidding – Marketing LandAdvertisers can now do CPA bidding on page Likes, Offer claims, and link clicks. Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL...
You'll spot ants hanging around the three holes on the bottom left beneath the dandelions. After hitting the play button (the sun) on Google's home page, you will watch the sun set and day turn into night during the spring season.
WordPress Homepage: Blog Posts or a Static Page? Tip: You should rely on better content than the default post and page. To speed this up, WordPress offer the chance for you to add update services within the General Settings page.
