SEO News

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  1. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    For more information on the methodology, sample size or data used by any one company, please click through to read their full report (where available). However, the average number of items per order increased 14.1 percent to 8.34 compared to Black...

  2. Visual, Interactive Content Gives Facebook Timeline Engagement Early Boost

    It allows companies to keep a particular post/promotion at the top of their fan page on the social media site, rather than slipping down below the fold as they add new messages daily. Pinning is likely partially responsible for an overall lift in...

  3. Personalized e-Commerce Sites Can Increase Conversions by 70%

    In the same way that skilled communicators use both verbal and nonverbal cues to determine the best approach, new web personalization software considers a number of key factors -- including selected language usage, information presentation...

  4. Search Engine Optimization: Back To Basics

    This tool is fairly accurate with the synonyms it suggests, it has a 'negative' filter to leave out words you aren't interested in, it gives you keyword volume as a number, and you can enter a URL to see what keywords it thinks are relevant for...

  5. Inside the Searcher's Mind: It's a Jungle in Here!

    Yahoo: Users divided the Yahoo results page into four distinct sections: top sponsored listings, side sponsored listings, "above the fold" organic listings and "below the fold" organic listings. Google: The Google page was divided by users into...

  6. The Search Engine Report September 3, 2002 - Number 70

    THE SEARCH ENGINE REPORT September 3, 2002 - Number 70 Inktomi Increases Size, Introduces Anti-Proximity Last month Inktomi rolled out a larger, 2 billion web page index, as well as making some internal changes designed to improve the relevancy of...

  7. Compare & Contrast: Ad Guidelines At Overture & Google

    So if you are bidding on a specific product, ensure that you direct users to the page about that product within your site. Someone who searches on a topic such as "Apple computers" probably doesn't want to end up on a home page for a store that...