He also says that there is not a “perfect” landing page. Then as a result of his success with Prego, Ragu hired Moskowitz and determined there were multiple “perfect” spaghetti sauces… six for them. For example, LinkedIn changes their landing page...
Finally, you will have to verify this page. The next step is to switch to Pinterest's redesigned page. Even though Pinterest can't yet compete with Facebook, it is growing exponentially and in three short years is now one of the top six largest...
You need to know if just the link has been removed or the entire page it was on. All changes to link specifics including anchor text and landing page should be monitored. Con: Doesn't have automated alerts and doesn't report on changes, just on...
The viral news site, which already has 60 million unique visitors to its home page and nearly 1 million subscribers across six YouTube channels, is opening a social video studio in Los Angeles to create a mix of original news and entertainment...
A single page with hundreds of blog entries would undoubtedly hurt load times too. Pagination is particularly helpful for usability because housing all your blog posts on a single page that scrolls endlessly isn't a practical or user-friendly...
So why isn't that social media manager cross-posting their Facebook posts onto their Google+ at the very least rather than letting a company branded social media page be neglected for more than six months?
As you read the following section, imagine a lever on each of these six disciplines where the lever represents your investment in each. Underneath that umbrella there are six disciplines at work. Page Layout
This represents a strong opportunity for the two sides to further collaborate to optimize the entire page experience for your brand. In a previous post I spoke about six ways marketers can improve the quality and performance of their PLA campaigns.
Less than 1 percent of people click on the eighth link on the page, according to Bing's research on click-through rates. Bing changed the result page after a back button click in May 2012. When users click on the first result but don't find what...
If you've ever downloaded a movie or song from a file-sharing site, you've probably also installed six programs that let outside users access your computer. If you're using PPC to generate leads (as opposed to asking your visitors to pull out their...
One page out of millions gives Mozilla trouble with Google. Suppose I have a site that covers fishing overall (A) – Search Engine RoundtableOnly one page penalized due to 12 megabytes of spam from 21,169 comments.
Facebook Announces Cost-Per-Action Bidding – Marketing LandAdvertisers can now do CPA bidding on page Likes, Offer claims, and link clicks. Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL...
Once you have clean code, it's time to conduct an on-page SEO site audit. An amazing amount of opportunities exist for on-page optimization. If those pages have a high number of inbound links from unique domains, it may be worth creating an even...
Step 1: Claim Your Google+ Business Page Follow these six steps to learn the dance. Step 4: Build Rank for Your Google+ Local Page A well-optimized Google+ Local page can benefit your digital marketing strategy in the following ways:
For example, if you notice you have a slow page load time in WMT, then that might explain why you have a high bounce rate for the same page in Google Analytics. For example, take the number of pages you think will be impacted by the changes...
The average position is only reporting those auctions in which you reached the first page, and ignoring the others. This is why you will sometimes see the "keyword below first page bid estimate" message on a keyword with an average position...
However, when it is not possible to make a disclosure in a space-constrained ad, it may, under some circumstances, be acceptable to make the disclosure clearly and conspicuously on the page to which the ad links.
The jury is out on what happens to link juice or other page authority signals Bing keeps track of. But if your canonical remains the same, and you redirect the main page, the canonical should still remain valid.
It's been about six years since long-tail keywords became a hot SEO property. Most SEO professionals focus more on ranking the page on top, but that's merely the beginning of the game for the website owner.
In his excellent book "Instant Influence", Michael Pantalon identifies six different kinds of "change talk," which he defines as "any statement uttered by the person you’re talking to that suggests he is starting to think about change or perhaps...