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  1. Too Little SEO? Some Characteristics of an Under Optimized Website

    Perhaps search engines are smart enough to transfer equity to a preferred URL? While we may all be fretting over what makes a great anchor-text mix, home to deep-page linking ratio, PR spread, or whatever-the-hell-else, it might be interesting to...

  2. Setting Expectations for Search Engine Optimization

    Optimized their on-page elements (title tags, description tags, headers, internal linking, content, sitemap, etc. We increased their organic search traffic by more than 1,700 percent. If we've done nothing, as you say, then how do you explain the 1...