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  1. SearchDay | Users and Search Engines Want the Same Things

    Using Search to Help you with Search Engine Optimization SEW EXPERTS: AU NATURAL Link research can take time, but there are several ways you can use a search engine to find quality links. Coleman previously served as search and ad targeting...

  2. SearchDay | Should You Target the Head or the Long Tail?

    COLUMN: AU NATURAL If you're focused on ranking for that one major keyword, having a deep Web site full of great content is necessary to achieve authority in the eyes of the search engine. Search Ad Quality Score 101, Part 2 COLUMN: SEM 101...

  3. SearchDay | There's No Shortcut to Good SEO

    AU NATURAL If search engines want all SEOs to operate in an ethical manner, they should show us that they're penalizing the Web sites that abuse their guidelines, and reward those who follow their guidelines.

  4. SearchDay | High-Value Link Building is Hard Work

    Link Building, Circa 2008 AU NATURAL As search engines have become more sophisticated, search engine optimization techniques have adjusted and evolved. Google Makes New Ad Quality Videos Posted by Frank Watson Dec 3, 2008 Perhaps in an effort to...

  5. SearchDay | Where's The ROI?

    AU NATURAL Ranking reports are flawed because they depend on everyone seeing the same search results, which just doesn't happen anymore. The Yahoo Search blog posted a radio ad on its blog. The traffic is very low quality.

  6. SearchDay | Launch Google Freedom Now

    Hosting Issues and SEO AU NATURAL When it comes to server issues, many of us would rather not get into the down-and-dirty details. My first question is in regards to Quality Score and the way it is used to calculate Ad Rank and actual CPC.

  7. SearchDay | Making the Most of Search Engine Copywriting

    Hosting Issues and SEO AU NATURAL When it comes to server issues, many of us would rather not get into the down-and-dirty details. My first question is in regards to Quality Score and the way it is used to calculate Ad Rank and actual CPC.

  8. SearchDay | Google OS Arrives, In the Form of a Browser

    AU NATURAL Organic search results get many more clicks than the paid search results. I've always felt a bit uneasy about the word "quality" in AdWords Quality Score, because the main component of QS is (Bid*CTR), and this is Google's financial...

  9. SearchDay: Local Search for Little Biz

    AU NATURAL Furthering your brand through social media, press release optimization, paid search, and directory placement will "naturally" get you more recognition from the search engines. Decent conversion costs and good quality customers.

  10. SearchDay: It Pays to Link Consistently

    It Pays to Link Consistently» AU NATURAL: Organic search engine optimization strategy and tacticsYou have control over the internal links on your site, so be sure you're taking advantage of that when creating them.