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  1. What is SEM? Depends on Who You Ask

    Bing appears to view SEM as paid search as demonstrated on the landing page below, where "search marketing" links directly to a page to get users started on Bing Ads. Yet, a 2013 Google Analytics Blog "Organic Search Engine Marketing" addresses...

  2. How to Remove a Penalty for Unnatural Outbound Links

    If you have a blog and allow comments, check to see if you have allowed commenters to leave followed links with keyword rich anchor text. Have you set up a links page on your website and allowed it to become a hoard of cluttered random links rather...