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  1. Linkable Asset Strategy: How to Pick & Prioritize Assets

    When it comes to linkable assets, marketers often have a single objective: build as many links as possible (hence the name, "linkable asset"). But if you're only goal is links, you really aren't harnessing the full ROI potential of your assets and...

  2. How to Check the Status of Google Penguin Link Removals Using Screaming Frog or Deep Crawl

    I hope this post helped you understand how to use Screaming Frog and Deep Crawl to check links removals without having to revisit every page. Note: Cyrus Shepard wrote a great post last week about the disavow tool and mentioned that you can use...