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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Can reports be automated and sent to field locations? What is the average page load time for the location pages? Does the location page solution have social components included? Not all of the questions below might be applicable to your business...

  2. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Internet Would No Longer Offer Level Playing Field Translation: Rather than the "level playing field" that currently exists, ISPs like Cox, Comcast (soon to include Time Warner), AT an advantage many content publishers, video producers and commerce...

  3. How to Use Google Analytics Site Search Reports

    In this example, the "q" is the search parameter, so this is what would go in the field here: If you see (entrance) under this report, your visitors are entering the website on a search results page, which may be caused by marketing activity or...

  4. What is SEM? Depends on Who You Ask

    I generally think organic or a combination," said Krista Neher, marketing strategist, author of "Social Media Field Guide", professional trainer, and founder of "Boot Camp Digital". Bing appears to view SEM as paid search as demonstrated on the...

  5. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Of the respondents, the majority (74 percent) had two or more years experience in the search marketing field. SEOs are also still focused on the business impact of the keyword (90 percent), though the shift in focus to the page leaves only 50...

  6. How Vine Has Changed the Video Landscape in Just 12 Months

    Brands should already be preparing how they would respond to events on and off the field. Vine.co gets more than 4.5 million unique visitors, over 6.8 million visits, and north of 21.1 million page views a month, according to Compete PRO.