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  1. Why You Need to Own Your Data & Digital Assets

    When the website "code" is created and owned by a third party, every business using that code is subject to the creator's interpretation of best practices and the ability to keep up with emerging security risks, usability expectations of customers...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Local SEO best practices are the core foundation necessary for ranking in organic search for local terms. Employ these simple (yet high-impact) best practices: A recent Google study reported that consumer electronics retailer Radio Shack found that...

  3. Top Google Website Optimization Resources

    The SEO Starter Guide is filled with Google's advice on best practices to make it easier for search engines to crawl, index, and understand your content. By marking up your webpages with microdata, you can provide detailed information to Google and...

  4. How to Make Video a Successful Part of Your Content Marketing Strategy

    Combining quality with intelligent hosting and optimization practices are your best bets for making video a successful part of your content marketing strategy. Even if your video attracts a large amount of views, those clicks will end up bringing...

  5. Social PR Tips to Get Fit for 2013 Digital Marketing

    If you are a digital marketer connected in any way to driving results in local markets, you need to begin orienting your brain toward the unique set of local seo best practices that help you rank high in local search results,” noted Denny.

  6. Government SEO is Broken

    Given this pedigree, government sites can potentially rank for practically any relevant keyword they wish with basic SEO - on-page optimization and sound linking practices. By including SEO - the set of best practices around helping web content...

  7. How To Use HTML Meta Tags

    To learn more about best practices for title tag element, our post “How to Write Title Tags For Search Engine Optimization” tells you everything you need to know. How to Get More Clicks in Google's Evolving SERPs