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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Facebook Announces Cost-Per-Action Bidding – Marketing LandAdvertisers can now do CPA bidding on page Likes, Offer claims, and link clicks. Fashion – The Search Agents"Overall impressions increased 4%, click-through rate increased 15%, and clicks...

  2. The Search Agency Launches Local Search Campaign Management Platform

    With those three inputs…we're able to launch very focused, hyper-local campaigns while offering optimal clicks," he said. They may have thousands or hundreds of thousands of small business clients, and up to now have not been able to provide a...

  3. 3 Essential Mobile Ad Extensions to Get More Clicks from Mobile Devices

    When a user clicks on the offer extension link users will be taken to a Google-hosted landing page. Here are the top three new or completely overhauled ad extensions you should use in your mobile campaigns to increase clicks and conversions.

  4. How SEO Attracts & Converts Customers in the 3 Purchase Decision Phases

    Whether your customers are seeking to treat health symptoms, get a better night’s sleep, find a new place to live, increase profitability of a business, reduce tax liability, find a destination for a wedding, or purchase a more fuel-efficient...

  5. Social PR Tips to Get Fit for 2013 Digital Marketing

    Bidding on related terms to a recall or a community event will also let you assess just how big of a deal the subject is to your customers, because you will see how many impressions and clicks there actually were on the related keywords.