Your optimized pages act as the oxygen being delivered to the heart (search engines) so that that it can travel through the rest of the body (the SERP). You have to try things out, take risks, and establish a presence in the many existing facets of...
Pushing too hard, crafting a thin campaign, allowing the rudiments of your method to be leaked to that same media that is your oxygen, can also be your downfall too. It was PR that first taught me the importance of relevance (not search), and it...
Much in the same way, I control the flow of oxygen into my bloodstream. Online media integration will be easier, and thinking (as it relates to search advertising) will no longer be necessary. Probably the most talked about yet least understood...
We've got an impressive list of sessions and speakers lined up for the event, and delegates are coming from agencies and publishers including Dentsu, R/GA, Conde Nast, Microsoft, Google, OxygenMedia, Scripps, Atmosphere BBDO, ESPN, Benjamin Moore...