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  1. Top 5 Reasons Against Implementing a Tag Management Solution

    How can we justify the total cost of ownership when we already pay for an analytics solution as well? My last article provided the top five arguments for implementing a tag management solution. By now you might even be sold on implementing one in...

  2. Building the B2B Social Media Machine: SES New York 2013 Sneak Preview #SESNY

    Through clear roles and responsibilities, ownership, simple tools like editorial calendars, more complex monitoring and publishing technology, and the support of an agency for creative and production, SAP LAC has taken its social media practice to...

  3. How to Create ‘Passion Pieces’ That Inspire People to Link

    And his passion for his employees was such that he gave them ownership of his company! No one links to boring pages. Some of the most important pages in telling a client’s story are as dull as dishwater – and without an iota of passion.

  4. YouTube Investment in VEVO Would Strengthen its Top Position in Online Video Rankings

    And in December 2009, EMI Music licensed its content to the group without taking an ownership stake. The deal would strengthen YouTube’s top position in the online video rankings. It would also represent a new phase in an already complex relationship.

  5. Internet Marketing Ninjas Buy Webmaster World Forums #Pubcon

    At the most we might put a discreet powered by logo to signify the change in ownership, but we're certainly not going to plaster the forums with ads for our company. Today at Pubcon, Brett Tabke and Jim Boykin announced that legendary web forum...