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  1. PR for SEO: Advanced Social Media Tips to Engage With Media Influencers

    LinkedIn Once you've reviewed different media outlets and Facebook to build your media list, look up these journalists on LinkedIn. It can cost as little as $24 a month for three InMails per month and is worth spending a few bucks to test them out...

  2. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    But if you have the time and the resources for it, jump into LinkedIn communities or run a Google+ community on finance topics. Social Channels: Facebook and Twitter are the "must do" channels. In addition to sharing other content on Twitter and...

  3. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    Facebook and Twitter were in the high end of 80 percent but what this should indicate is that small business owners wanting to connect with journalists should really look to building relationships with their local journalists on LinkedIn first.

  4. Pinterest: An Introductory Guide for Marketers

    Experian Hitwise finds Pinterest is the new No.social site on the web (total visitors), just slightly ahead of LinkedIn. The site is sending more referral traffic than Facebook and Twitter combined. According to Shareaholic, Pinterest sent more...

  5. 3 Social Marketing Communication Methods: When & How to Use Them

    Start by promoting the webinar on Facebook, Twitter, and LinkedIn. Media for many-to-many communication include blogs, wikis, online forums, file sharing (including photo, podcast, and video sharing sites), as well as the usual Facebook, Twitter...

  6. How B2B Search Engine Marketers Can Better Impact the B2B Buying Process

    LinkedIn Groups: This can become a simple way to establish informal connections, by regularly contributing to the discussions happening within. Twitter Networking: Retweeting and showcasing potential site owners content and publications are a...

  7. 15 Search & Social Takeaways from SES Toronto 2011 #sesto

    People and companies that connect all platforms and autopost simultaneously across Twitter, Facebook, LinkedIn, etc.are missing the point. Sounds simple enough, but Mac's example of the American Dental Association's lengthy approval process for...