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Owners Protected Marks

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  1. Search Engines and Trademark Issues

    The use of trademarked phrases in search engine marketing is controversial, with owners of protected marks at risk of misuse from both competitors and affiliates. A longer version of this article that goes into more extensive detail about trademark...

  2. Search Engines and Trademark Issues

    The use of trademarked phrases in search engine marketing is controversial, with owners of protected marks at risk of misuse from both competitors and affiliates. Brand owners need to put more pressure on the search engines with trademark disputes...