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Owners Affiliate Programs

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  1. Top 5 Dead Giveaways of SEO Con Artists & How to Protect Yourself

    Much like the bait and switch, an SEO con artist may also opt to rewrite affiliate tracking codes for SMB websites that have active affiliate programs. Hijacking Affiliate Codes This will make their “efforts” look good, and affiliate traffic look...

  2. The New Era of Travel Affiliate Marketing

    Maturity has been forced on the affiliate market by changes in PPC policies, increased adoption of direct marketing, and by the aggressive commercial models increasingly being adopted by the mass portals that used to think big visitor numbers were...

  3. Affiliate Programs: Moneymakers or Brandbusters?

    Search engine affiliate programs offer the promise of greatly increasing your online exposure and sales, but be careful: They can also displace your firm in search engine results and dilute your brand image.

  4. Search Engines and Trademark Issues

    Lisa Riolo of Commission Junction says that the advantage of running affiliate programs is to use independent publishers as independent marketers, which can be less costly than having one in-house expert or vendor to manage paid placements, and...