SEO News

Owner Trademark Law

  1. Google Not Responsible for Policing YouTube Content: French Court

    And in 2005, they lost their appeal on the trademark case in which Google was found guilty of “trademark counterfeiting” after a complaint by French travel companies Luteciel and Viaticum. Google recently commissioned a top first amendment rights...

  2. Brand Monitoring: A Guide to Protecting Trademarks on Paid Search

    Since Internet advertising is fairly new, there's not a lot of case law on trademark use in search engine advertising. Trademark Law in the U.S. Trademark rights begin when you first use the mark in commerce -- for example, the date you start to...

  3. Trademark Law - What Search Marketers Should Know, Part 1

    What's a Trademark (and Trademark Law)? Eric Goldman, assistant professor of law and director of the High Tech Law Institute at Santa Clara University School of Law, called U.S.trademark law "a disaster" for search, and says it's unlikely to be...

  4. Search and the Law: Attorney Deborah Wilcox

    So I would say that we both have growth, and not enough growth in the copyright and trademark area with respect to some off these boundaries of the law. Under trademark law, that is a significant number.

  5. Copyright Law: What Search Marketers Should Know (Part 1)

    People need to understand that for most Web site content on the Internet– original articles, text, videos, music, images, etc.somebody probably owns the copyright to that content.explains Clarke Walton, trademark attorney for the Walton Law Firm...

  6. Copyrights, Trademarks and Search Engines

    Text content is not the only content that can be copyright or trademark protected under the law. This issue might be going through appeals and cases in other courts dealing with the different aspects of trademark law.

  7. U.S. District Court Judge Issues Written Decision in Geico v. Google AdWords Case

    And here is an excerpt from the trademark policy that you will find there: "When we receive a complaint from a trademark owner, we will only investigate whether the advertisements at issue are using termscorresponding to the trademarked term in...