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  1. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    One thing that we know for sure when it comes to mobile SEO best practices: Google has made it clear that a bad mobile user experience will result in poor rankings in their mobile search results. Mobile-friendly sites mean more mobile-friendly...

  2. Why You Need to Own Your Data & Digital Assets

    When the website "code" is created and owned by a third party, every business using that code is subject to the creator's interpretation of best practices and the ability to keep up with emerging security risks, usability expectations of customers...

  3. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Unfortunately, it's hard to reach and educate website owners who aren't involved in the SEO community – as we clearly saw with the number of site owners receiving warnings for unnatural linking penalties due to practices they had no idea went...

  4. SEO Basics: 8 Essentials When Optimizing Your Site

    You should always keep SEO in the forefront of your mind, and always follow best practices. Some other best practices with domain names are: If your site uses Flash or PDFs, make sure you read up on the latest best practices so search engines can...

  5. Google Shopping: Product Listing Ad & Feed Optimization Tips & Best Practices [Videos]

    Since Google Shopping is a relatively new paid shopping program, tutorials and best practices aren't as widely available as say SEO guides. Those are some best practices. In a series of six videos, CPC Strategy's CEO Rick Backus answers some of the...

  6. 10 Insights from a Lite SEO Audit That Any Small Business Can Benefit From

    Then they can optimize those videos using video SEO best practices. SEO audits provide the most bang for your SEO buck. And even though it’s labeled "lite", an experienced SEO might glean important insights that can transform the site at hand, and...

  7. Social PR Tips to Get Fit for 2013 Digital Marketing

    If you are a digital marketer connected in any way to driving results in local markets, you need to begin orienting your brain toward the unique set of local seo best practices that help you rank high in local search results,” noted Denny.