Another great execution of shopping-friendly content is on the Overstock.com buying guides section (Overstock.com/guides). Ecommerce businesses are focused on the sale, and spend much of their time thinking in terms of measurable ROI and how to...
Some of the most common examples are Amazon.com, eBay.com, Zappos.com, Allposters.com, Hotels.com, Orbitz.com, and Overstock.com. It's all still pretty vague at this point, but here's what Cutts said Friday at SXSW, according to SEL:
The Interflora penalty is much shorter than what JCPenney and Overstock had to endure a couple years back. UK flower delivery site Interflora, banished from Google’s UK searches after it placed about 150 advertorials on regional news sites, is out...
Did the index suffer because Overstock was there? Why do so many use our terms so incorrectly? And does Google really hate SEOs? I know all these questions have been addressed in this or that article, like in my discussion with Ken Krogue in his...
One strategy is to talk to your suppliers about overstock you can purchase at a good rate to help them clear it out. Marketing is marketing. Link marketing isn't all that different from regular marketing.
Even deprived of complicated calculations we can perceive that Pinterest is 2-3 times below Overstock in terms of search, however 3 times larger with regards to social media attention. Lost in the knowledge.Where is the knowledge?
We are still participating in the Google Trusted Stores Program, but we have taken the badge off while we’re in the processes of making it easier to use on our site," said Jonathan Johnson, President of Overstock, one of the participants in the...
Plus, Google penalized JCPenney, Forbes, and Overstock.com for "shady" linking practices. You don't want to be the SEO company behind the next Overstock or JCPenney link building gone wrong story! A while back, I wrote about how to get the best...
Paid Links, Spam, Google and Overstock.com got a lot of attention. While Overstock.com was hurt, JCPenney really didn’t suffer. Google officially became a teenager today. The search engine that became synonymous with search and the “don’t be evil...
JCPenney and Overstock) [Yoda:] "Fear is the path to the dark side. SEO is a powerful force that can be wielded to dictate the prominent content placement in search results, potentially driving countless visitors to websites.
Despite how the New York Times tries to paint the SEO industry with its scandalous headlines, none of these "outing" stories - or even Overstock.com's run in with Google – involve any broken laws or insider trading, only breaches of Google's terms...
Seems Google’s penalty didn’t really do any short-term damage to JCPenney, unlike Overstock.com, which reported a 5 percent decline in sales due to a Google penalty. The manual penalty Google handed JCPenney, which was outed by the New York Times...
JCPenney likely spent more money because they were actually buying links (and promoting the American Way), but Overstock.com also had to provide some additional support to their students that were exchanging links for discounts.
Avoid using tactics like links in footers, multiple links in the content on the same source page (see: Overstock.com's trip to Google's penalty box). But why risk potentially getting into trouble when some strategies can help bring new traffic...
JC Penney's and Overstock had been previously investigated by the New York Times for their link building methods. The Friday prior to Mother's Day, the New York Times reported on the flower industry and link buying.
For example, one of the reasons that it took Google so long to penalize JCPenney and Overstock.com was that both were major brands that were trusted by both consumers. It's no wonder, then, that a lot has happened in the last year or so to...
The toll of the Google penalty on Overstock.com: a 5 percent drop in sales and 32 percent loss of organic traffic. Google Lifts Overstock.com Penalty by Danny Goodwin Google has lifted a manual punishment on discount site Overstock.com, which in...
Google has lifted a manual punishment on discount site Overstock.com, which in February was penalized for offering discounts to students and faculty in exchange for links on coveted .edu sites. The toll of the Google penalty on Overstock.com: a 5...
Overstock.com says Google penalty hurt sales - Reuters Here's a roundup of today's other search news and headlines from around the web, sorted by category. Search Industry News Google Tests a Search Option for Definitions - Google Operating System...
JCPenney, Overstock.com (ratted out by competitors? My oh my, what has the game of search engine optimization (SEO) come to recently? and now BeatThatQuote.com. While I think BeatThatQuote.com being penalized is a great example of Google keeping...
