SEO News

Outreach

RSS
  1. Stop! Before You Fire Anyone, Try These Proven Tips for Handling Difficult SEO Clients

    For example, for clients who are confused by the fact that a single outreach effort wasn’t enough to move them up in the rankings immediately, you could try comparing it to a workout. Go over the different KPIs and why they’re important, so you can...

  2. Matt Cutts Extends Leave From Google Into 2015

    Duane Forrester, the senior product manager responsible for webmaster outreach, was let go in the latest round of Microsoft layoffs. Matt Cutts stunned digital marketers when he announced that he would be taking a leave of absence in July 2014.

  3. SEO Is No One-Trick Pony

    It’s outreach to journalists/influencers. The workshop was four hours and the presentation totaled just more than 100 slides. As you might imagine, there was a lot of stuff to talk about. By its nature, some of that content was a "bit" on the...

  4. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    While the direct impact on SEO is very low, these metrics are worth tracking as they can help with outreach campaigns and online promotions.minutes A few simple mini-deep dives at specific times throughout the year can dramatically benefit your...

  5. Last-Minute SEO - Here Come the Holidays!

    Outreach They could also be press releases, syndication, blog outreach, affiliates, or even AdSense. Buyer Beware: Outreach is not buying press releases and guest blog posts on blog networks. As long as Google doesn’t release an update or manually...