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  1. SEO for Startups & New Businesses: An 11 Step Plan

    If your business will thrive by getting your inventory or content into as many places as possible, consider creating data feeds or APIs for third-party developers to use. Search engines are geo-locating results more and more – not just the local...

  2. 12 Ways to Optimize Press Releases & Avoid Google Penalties

    The AP, Dow Jones, Reuters, Bloomberg, and thousands of other major newsrooms worldwide have feeds of press releases piped directly into their editorial systems. The press release lifeline streams through the veins of search engines and flows into...

  3. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    But overall, it's consistency and engagement that will influence the success of your content via Facebook mobile and all the other apps it feeds – publishing regular posts, encouraging likes, and maintaining a consistent and positive level of...

  4. Social Media Automation: A Beginner's Guide for Small Business Owners

    Use software to schedule posts so your feeds look alive when you are asleep. There is strong evidence that social signals now influence search rankings on most major search engines. Search engines are now incorporating social signals.

  5. Facebook Graph Search: How Multi-Location Brands & Local Marketers Can Capitalize

    Those who already embraced Facebook local marketing tactics to grow their local page, increase engagement and dominate users’ news feeds should be in pretty good shape, but even those starting from scratch have a great opportunity to get out in...

  6. Blog SMO Guide: How to Apply Social Media Optimization to Your Blog in 33 Steps

    Be sure inclusion of recent activity feeds isn’t redundant with other widgets or blog content. It tracks numerous real-time and periodic social engagement statistics (e.g.links, comments, likes, etc.from more than 20 sources, such as Digg, Twitter...