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  1. The Smart Way to Optimize Your Amazon Sales Strategy

    Getting the on-page creative elements right on your page can help with your conversion rates and also help you rank higher in organic results on Amazon. The additional sales generated from this improve the page’s sales rank, which in turn improves...

  2. 5 Social Media Advertising Trends to Watch for in 2014

    Blurred Lines Between Paid and Organic Content Since then Facebook and LinkedIn have followed suit with newsfeed ad units that have boosted ad engagement and click-through rates while simultaneously blurring the lines of what is organic or paid...

  3. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    As a representative suggested, networking helps BrightEdge stay tuned-in and likewise assists them in providing their customers with strategies to measure performance in organic search. They adhere to the belief that in the organic world, author...

  4. PPC & Mobile Marketing Tips from Q1 2012 Industry Analysts

    Mobile comprised 12 percent of all organic search visits in Q1 and 13 percent of all paid search clicks. Barnette advises marketers, especially in retail and travel, “.should invest in developing mobile and tablet search strategies that include...