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  1. Google Shopping Adds New Tools for Merchants: Bulk Uploads, AdWords Editor

    The new tools, Bulk Uploads and AdWords Editor, are designed to campaign management and bidding optimization to improve campaign performance for Google Shopping advertisers. Bulk Uploads in AdWords are designed to allow Google advertisers to make...

  2. Google Reveals New AdWords Features: App Ads, 'Enterprise' Tools, & More

    The presented announcement is available on the AdWords Blog. Jerry Dischler, vice president of product management for AdWords, explained the motivation behind the updates, saying, "It’s no longer about devices, it's about connecting people to the...

  3. 26 Free Must-Have Tools for PPC Success

    A few of us old-timers remember life before AdWords Editor. AdWords Editor The AdWords and Bing interfaces only go so far. While Bing Ads Editor isn't as robust as AdWords Editor, it's still a must-have PPC tool for those using Bing Ads.

  4. 21 Ways to Scale Content Promotion for Maximum Exposure

    Buy some traffic for your assets on AdWords or use remarketing to re-engage with anyone who’s already visited your site. Buy Attention on Google AdWords So implement a guest posting campaign when you publish your content asset, working in a link...