While the organic search traffic to this particular set of pages was lost forever, the organic search traffic to the rest of the site returned to its original levels. Content Differentiation as a Panda Issue
At best, this looks like a positive, link-building element rewarding those applicants with unique original content. Quite simply, it's an experiment with putting Pinterest-like boutique content front-and-center in search results, or at least...
That quest for perfection is one of the reasons why video wasn’t included in Instagram’s original launch, he said, because from Day 1, they wanted Instagram to be the best in speed, simplicity, and beauty.
Coincidentally, Google, Bing and Yahoo are placing greater emphasis on individuals and the unstructured data they create, specifically identifying content and social media. Social, search, marketing, PR and advertising professionals seeking ways to...
AOL's 2013 Summer/Fall original programming lineup features a variety of content across categories like entertainment, sports, food, style, health, tech, autos, parenting, and business. According to the latest data from the comScore Video Metrix...
Facebook announced hashtags last week, giving validation to everyone who used the original Twitter function to drive home their point in a Facebook status update. What was once unnecessary is now helpful in discovering new content in Facebook, and...
Sometimes there is cause to remove "bad content" from the search engines' indexes. There was little standardization to naming conventions of URLs and incorporated a URL rewrite to ensure consistency (which went along with our correcting the...
Devra Prywes, Unruly's Marketing Director, added, "Creating and distributing shareable content for social media is at the top of the agenda for CMOs, and brands can use the Lab experience to pinpoint exactly what's trending.
Where else but in social media can original content be shared to drive interest around your company brand? Sites like the Google+, Digg, Reddit, Stumbleupon, YouTube, Flickr, Facebook, Twitter, LinkedIn, Pinterest, to name a few can help marketing...
Sometimes you trade more than just the good content on your website with a link partner. Once you receive an alert, try to find out what the original deal with that partner was. When multiple links are removed or changed within a short timeframe...
Results are curated from Blekko's own original search index, Dynamic Inference Graph (DIG) algorithm and editorial evaluation. Blekko founder Rich Skrenta said the new search results empower users to get to the best content for any given query...
Capitalizing on what appears to be unquenchable demand for video content, BuzzFeed today announced plans to beef up efforts to create more viral video content, with the creation of a social video studio and hooking up with CNN for a content deal.
Add original content to your categories to help make them unique. In addition, proper pagination is a scalable way to flow more (or a larger percentage) of PageRank to your archived content. Publishing blog content on a regular basis can provide an...
"What Should Lead Your Online Marketing Strategy: SEO or Content". Why Content Marketing is the New SEO". Is Google's love affair with content marketing usurping SEO? Content Marketing is the New SEO "
A point that's often over-looked when organizations begin building a business case for a marketing automation platform is content. Content There's a fine line between repurposing good content and making Google angry.
If your site isn't a resource, you need to provide unique content. Does the content use proper spelling and grammar? Can you contribute unique content? Is there steady content on the site? Don't try to sneak crappy, irrelevant anchor text in your...
The new Penguin 2.0, which is the name Google uses internally for the next gen Penguin, will be much more comprehensive than Penguin 1.0 and it will go deeper and have a larger impact than the original.
Don't take images from Google; instead, find and cite the original source. Don't pin Flash content in your banners. Always accurately depict the video content in the titles, descriptions, and tags. If you haven't yet incorporated Pinterest into...
Keywords were stuffed in title tags, meta tags, navigation, content, anchor text, URLs, domains, if there was a place to add a keyword they did it. At first the algorithm couldn't pick this up and people would stuff relevant content in the page...
The amendment allows governing bodies to restrict information, including Web content related to suicide, drugs, and child sex abuse without first going to trial. Other critics of the law say it could lead to more censorship by the government...
