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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Local SEO and SEM are time consuming and tedious, though. Local SEO best practices are the core foundation necessary for ranking in organic search for local terms. Map rankings can easily improve when pages with localized URLs are attached to...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Determine if the Hummingbird update (rolled out over a month ago) has affected your organic rankings or traffic. The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and...

  3. SearchDay | There's No Shortcut to Good SEO

    Search Ad Quality Score 101, Part 1 SEM 101 It's been about two years since Google and Yahoo implemented their quality score algorithms. Search plays a role when you use PPC or organic search to grow your subscriber list.

  4. SearchDay | Google's New Tools for Site Link Strengthening

    Top Ten Organic SEO Myths Oct 16, 2008 Top Ten Organic SEO Myths Myth 1: You should submit your URLs to search engines. Google's New Tools for Site Link Strengthening SEM CROSSFIRE Google recently turned its focus on helping webmasters to address...

  5. SEO Basics: Effective Iterative Keyword Research

    Keyword research should be an iterative process that is never solely dictated by the client or by the agency/SEM firm providing the consultation. There may be a problem if your SEM partner insists on using only the keywords that they have chosen...

  6. Highlights from the SEW Blog: April 21-25, 2008

    SEM Industry Issues Organic Search Yahoo Updates Search Algorithm, Fixes Delete URL BugRecently, search marketers have been noticing changes to Yahoo rankings. Survey Finds Search Engine Marketing Budgets in UK to IncreaseThe industry is thriving...

  7. Highlights from the SEW Blog: April 14-18, 2008

    Small Business/Big Brand SEM SEM Industry Issues Organic Search It's Unofficial: Google's a Monopoly (Googolopoly)The best original linkbait we've seen in a while can be found on the Box.net blog: a free downloadable pdf of the Monopoly board game...