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  1. Last-Minute SEO - Here Come the Holidays!

    Paid users have different intent than your organic. These methods typically fall under organic and paid umbrellas. Since organic generally converts better than paid, these techniques are typically used as a complement to and/or replacement for your...

  2. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    Watch direct and organic referral, especially when SEO suddenly changes AdWords' paid and organic report. Keyword-level data and performance are gone, so Global Strategies has been using Google AdWords' paid and organic reports as well to get more...

  3. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    Organic traffic was also mentioned as an effective channel, with 41 percent saying so. The announcement said retailers were investing more in organic this year than last, among other tactics like affiliate programs and remarketing.

  4. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    Taking place July 9, this one-day event will feature sessions in two main tracks covering topics in organic and paid search. At SES Atlanta, we are purely focusing on paid and organic search with a fairly strong technical focus.