SEO News

Organic Search Traffic Engine Optimization

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  1. Searchmetrics Releases New Tools to Analyze & Optimize Web Page Performance

    The "Page Cockpit" collects page-level search performance metrics like analysis of traffic, conversions, backlinks, and social media activity for a Web page, as well as analyzes individual pages to make recommendations for content, technical, and...

  2. What is SEM? Depends on Who You Ask

    In the early 2000s, search engine marketing (SEM) was originally defined as the umbrella under which both paid and organic search would fall. I tend to think of both organic and paid since the acronym stands for 'search engine marketing," said Adam...

  3. 4 Recent Changes to Search That Make SEO Easy as Finding Hidden Treasure

    Unfortunately, the focus on paid has made it tougher on those seeking to appear in organic search engine results, which attracts more clicks from users on search engine results pages. Despite the dependence of millions of businesses on Google...

  4. Matt Cutts Says 'Stop' Guest Blogging for SEO: Here's Everything You Need to Know

    Here's a Really Evil Example: http://www.mattcutts.com/blog/guest-post-vanessa-fox-on-organic-site-review-session/ … See the dofollow "site review tool" link. I changed the title of this post to make it more clear that I'm talking about guest...

  5. Hit By Panda and Confused About Low-Quality Content? Run This Google Analytics Report Now

    This specific report covers content that was receiving a lot of Google organic traffic prior to a Panda hit. I noticed a surge in Google organic traffic leading up to the hit, and I explained why this made sense.

  6. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Showcase Branded Organic Search Referral Growth Leverage reports in Google or Bing Webmaster Tools to (hopefully) show growth in brand-specific search engine traffic. Review of copy for keyword optimization and link references in traditional...

  7. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    Determine if the Hummingbird update (rolled out over a month ago) has affected your organic rankings or traffic. The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and...

  8. How to Use PPC Data to Guide SEO Strategy in a '(Not Provided)' World

    We can no longer precisely track traffic for Google in organic search at the keyword level. Sending PPC traffic to organic canonical pages can only increase the possibilities of linking and social sharing, assuming the organic page converts well.

  9. Securing the Future of SEO: Global Brands & 5 '(Not Provided)' Solutions

    We're still able to analyze the performance of Google organic search traffic at the page level and we can also analyze keyword level performance by combining page level signals with other signals from a variety of other sources.

  10. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    The annual summit came just days after Google moved entirely to secure search, turning Google keyword data into "(not provided)", essentially eliminating access to insights related to organic search engine traffic.

  11. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    Suddenly, organic analytical data is nonexistent for Google traffic, and many webmasters are seeing 95+ percent of keywords being reported as "(not provided)", with that remaining 5 percent coming from non-Google searches.