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Organic Search Eye Tracking

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  1. 10 Google Analytics Advanced Segments That Reveal Search & Social ROI

    This is a shame considering real-time analytics is eye candy while segmentation can be business-changing. Similar to the first segment, this one looks across all of your visitors and isolates those who have been to your site through an organic...

  2. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    I was actually in the “K”s looking for the Koo Koo Bear Kids catalog to search for holiday gifts for my niece and nephew when the King Arthur Flour catalog cover caught my eye. Q: What is the distinction between the purple “Web (Organic)” line...

  3. Search Industry Call to Arms: SOPA, Keyword Not Provided and Lying SEOs

    Cookie Laws, One to Keep an Eye On Search Engine Watch Director Jonathan Allen looks for the silver lining, saying, "All the new types of paid search ads and Google+ pages do seem to be taking up more and more real estate on search results pages...

  4. Google Eye-Tracking Study Highlights Impact of Local/Places Results

    No.the video result, seems to have outperformed even the top organic result, as least as far as drawing the reader’s eye to it. We’ve seen some interesting and sometimes surprising eye-tracking studies, including the one we did last year with...

  5. 7 Reasons Why Google Instant Makes SEO Dead-on Relevant

    In support of Wall's argument is Google's own eye-tracking study data, presented at the launch event. Google Instant is no different, and the eye-tracking screenshot below taken from the presentation, shows how users are still looking for the exact...