While the organic search traffic to this particular set of pages was lost forever, the organic search traffic to the rest of the site returned to its original levels. Do you think your site has been hit by Panda?
A simple snapshot of organic search traffic trends pulled from Google Analytics provides a useful graph to see how SEO efforts have grown traffic over time. As keywords move up in the SERPs to reach the tipping point for click-through rate and...
The simplest method for comparing user behavior by device type is in the main navigational stream (Google Analytics: Audience > Mobile > Overview) but B2B SEO professionals should also compare visitor performance by operating system, based on high...
The "pizza in Denver" results showed the map result received 32 percent of the clicks, followed by the first image in the carousel at 17 percent, and then the first organic result at 11 percent. The organic results also cannot be discounted.
That, in and of itself would be bad enough, but I was faced with taking the data that was available (about eight months worth) and figuring out what the top pages were and what keywords brought those visitors in through Google's organic listings.
Tthe highest value customers come from organic search at a rate of 54 percent higher than the average lifetime value of a customer, followed by PPC and email, according to Custora. The data also shows the importance of organic search to customer...
When thinking about SEO, Bing's Duane Forrester emphasizes the importance of utilizing Bing Places for Business, "It can be a way to double dip in the SERP, as their Places listing data can appear, with them ranked up top in the organic stack.
Beckman then made a few recommendations: as a brand (whether you're an agency or you're a national brand that's managing a program), you want to be getting more people to the top of the funnel with your non-branded paid and organic search terms...
According to the study, the top listing in Google's organic search results receives 33 percent of the traffic, compared to 18 percent for the second position, and the traffic only degrades from there:
Organic search is widely recognized as one of the most effective methods to leverage data to reach new customers. Those who fail to use data to connect with target audiences can expect to face an uphill battle in the competition for visibility in...
The most obvious of these integration points is between paid and organic search. The question I’ve been watching closely is how many brands out there have both paid and organic listings for a given keyword?
Increase in "good" organic search traffic. With all of the "large scale" changes that we had made, structurally, with the website, I anticipated strong gains in organic presence/traffic. A lot of bad traffic coming to the site (bots/"search" pages...
Pete at Moz wrote a fantastic post about the effect of SERP crowding for organic spots, due to features such as local listings, advertisements, the knowledge graph, rich snippets, etc. Local link building is too often overlooked within link...
Organic search optimization remains the ultimate answer to secure online revenue, broadcast brand positioning and improve discoverability on the web. Google Maps (and its Yelp-like counterpart, Google+ Local) have undergone significant changes...
In Estimating the Impact of iOS 6 Organic Search Data Loss s important to take into account all variables (shown below), seemingly complicated, but worth taking the time for an accurate estimate. To make it a little easier, pull the number of iOS...
Social signals impact SEO as well, so social content sharing and authorship of valuable optimized content assist marketing teams in gaining organic search visibility. It's a question of "how". Social media marketing affects and supports all...
This in turn means that more organic and integrated strategies are slowly becoming the most effective, reliable ways to increase a brand's popularity over the long term. Every major Google algorithm update is followed by weeks and weeks of posts...
You can see we also have breadcrumbs in search results in Bing organic listings: It's fairly easy to mark this up – and it provides extra links in the search results that can increase your organic click-through rate.
Organic Search Last but not least is organic search. While you can't specify which organic site links will display, you can choose not to serve individual pages. In recent months, Google has made this task even easier, by reducing the number of...
Has your site been subject to a steady ongoing decline in organic search traffic? Let's increase organic traffic by getting lots of web sites to link to us (without a concern about the relevance an quality of those sites).
