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  1. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    Kohn suggests structured snippets will organize and enhance the search experience: "In short, Google knows there's a treasure trove of content that doesn't have specific structure (aka markup), and is working hard to bring order to that chaos, so...

  2. Top 10 Skills That Separate Real UX Designers from Wannabes

    For instance, most ecommerce sites that offer order shipping typically provide a simple shipping selection UI that presents the choices, and mentions the typical duration of each choice, such as: With the flood of ill-trained people claiming to be...

  3. Forget Big Content – Small Content Is Critical to Search Success

    List these out and order them by relevance or even throw them into a keyword volume tool like Google's own Planner and create a priority list based on traffic opportunity. And given that user behaviors are also changing with regard to how we use...