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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Discrete content elements – web pages, images, PDFs, videos, social profiles and brand pages, local listings, and off-site (reviews) pages all require on-page optimization. This is too much ground to cover in detail in this one guide, but here are...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    The Chicago Search Engine Optimization Meetup Group, local people who are interested in Search Engine Optimization (SEO) techniques and more general issues related to Search Engine Marketing (SEM); Chicago Women Tech, a group of local women in...

  3. 7 Ways to Make Your Google Search Result Stand Out

    Conversion rate optimization (CRO) is just as important in the search engine result pages (SERPs). For more tips on titles, see "How to Write Title Tags for Search Engine Optimization" and "Ecommerce Title Tags: Top 5 Ways to Increase Clicks".

  4. SEO in the Age of Apps: Diversifying Your Mobile SEO Strategy

    The minutiae of YouTube optimization deserves its own post but a few special caveats for mobile include adding keywords in the video file name and video headline as well as adding a video script in the description and uploading a script for closed...

  5. Driving Consumer Insights With Mobile Analytics

    From their insights, TheFind stopped spending almost anything on paid media and shifted more towards demand creation through search engine optimization (SEO) and email marketing. To do that, go to your profile page and select the appropriate option.

  6. PRWEb and PitchEngine: SEO Smart/SMO Sexy Newsmakers

    Search engine optimization (SEO) Regardless of the distribution service being used, brands need to remember the writing and optimization will influence the search and social success of your content, whether it's a press release, tweet, post or video.