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  1. SearchDay | SEO Tools 101

    Social Media Insights from TripAdvisor CEO Steve Kaufer SEW EXPERTS: SOCIAL MEDIA MARKETING TripAdvisor, with over 20 million reviews and opinions, was practicing the principles of social media long before it became the buzzword of the day.

  2. Social Media Insights from TripAdvisor CEO Steve Kaufer

    Steve Kaufer is the energetic founder and CEO of highly successful TripAdvisor, whose suite of companies attracts nearly 32 million monthly visitors. Steve Kaufer: It started in 1999, when I was trying to book travel and couldn't find any helpful...