SEO News

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  1. How to Solve the Sexism in SEO 'Problem': Stop Complaining & Take Action

    Conferences want to get the well-known, and in my opinion, a lot of the older, well-known SEOs happen to be men. Everyone wants to focus on this ‘gender divide,' but in my opinion, your gender doesn't put you at a handicap in this industry or in...

  2. Penguin 2.0 Forewarning: The Google Perspective on Links

    Or, send some examples and I will give you my opinion. This article represents my opinions, but my company has worked on helping large numbers of sites get Google penalties removed. The hardest part of these projects is always to get the client to...

  3. SEO Diagnostics: Urgent & Preventive Care

    Put all variations in the interface so the URL does not change no matter what options are selected (the best way in Audette's opinion). The SEO Diagnostics for the Skilled Search Mechanic panel at SES New York last week, moderated by Kristjan Mar...

  4. Linking From Within: How to Generate Links Through Existing Relationships

    If you look internally first, you can pick off some low-hanging fruit in my opinion, much faster. When I brainstorm with colleagues about their approach to link building, the most common starting point is to analyze the websites and backlink...